Smart Podcasting

I’ve had the opportunity to download a few podcasts and think that podcasting is a great. Walking down the street listening to the BBC Radio 4 makes me feel like I’m back in Slough. Beyond downloading them from either iTunes or the podcaster’s website, I don’t really know anything about podcasting.

I’ve listened to experts give presentation and just never had the inclination to dive in and do my own. Perhaps if I was a marketer, the reasons for podcasting would be more obvious. Mhairi at Out-smarts has been podcasting for a few months now and has learned a great deal and she provides tips and advice on her blog. I recently had the pleasure of being interviewed by Mhairi and you can listened to that podcast.

Mhairi has also been working with LeapZone Strategies to position and promote their Rise podcast series. If your company is looking for business advice focusing on branding, efficiency and generating momentum, then you might want to check it out. The Rise Podcast is available on the LeapZone Strategies website and iTunes.