Liz Gaige came to marketing in a round-about way, gathering up a variety of business related experience before putting herself on the Marketing side of the equation. All of her experiences—including the challenges of building her own, successful business—have shaped her unique take on the world of Marketing.
"It's not about talk, it's about action," she says. "And I don't ask organizations to do what I don't practice." Or, in a client's words, "Liz eats her own dog food." Whether it's coaching or advising, mentoring or teaching, the focus is always on making it easier to do.
Liz truly loves what she does—just watch her eyes light up when she gets going—and, even after 10 years in the field, never gets bored of the adventure. By her own admission, she does her best work when she's just a little bit cheeky.
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