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How to create a privacy policy
When building websites, I am given all of the website content, but more often than not, the privacy policy is not part of this document. As a result I end up looking at the current site and copying the existing text or searching the web for inspiration and writing something brief for the client.
If you are collecting any type of information from your website, such as email for a newsletter or comments on your blog, then you should have a privacy policy in place. But what do you put in there?
Is your website helping your business?
Everyone agrees that having a website is crucial for any business. Whether your website is good for your business is another matter. The least your website should do is provide your customers with a way to contact you. Telephone numbers, address, directions on how to get there and an email are crucial pieces of information.
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Writing for the Web
Studies have shown that Web users don’t read the Web the same way they read a newspaper or a magazine. Think about it. Your newspaper or magazine reader is sitting in a comfy chair at a coffee shop reading for entertainment purpose or for information.